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PROMOTE A PRODUCT

September 2021

THE Project

Product promotion is an important part of the sales strategy. It helps to attract new and old customers. Each product will be promoted in a different way.

This project given in Commercial Photography class consisted in choosing an object and promoting it as if it was meant to be sold.

THE Product

The « Twilly » from the Hermes collection is sophisticated and colorful. This product has the advantage to be tied infinite ways and bringing a fancy touch to your everyday look. 

I decided to choose this item for my project.

Goals

My goal is to present this accessory on different angles by showing it worn differently: on the wrist, on a bag, around the neck, in the hair.

Each of my pictures needs to capture:

  • Unique design detail
  • The elegant and luxurious character of the product
  • The range of colors

RESULT